Having retired from competitive athletics, Lord Burghley devoted a large part of his life to sports politics.
His role in connection with the 1948 London Olympics, was crucial, firstly as a fervent champion of the project, despite widespread opposition, and later as one of the chief organisers.
Continuing his devotion to amateur sport after becoming the 6th Marquess of Exeter in 1956, he was President of the AAA for 40 years and President of the IAAF Olympic Committee for 48 years.
He travelled all over the world to promote and encourage amateur athleticism in every discipline.